To meet deadlines, we often have to complete mundane or repetitive tasks. That could be gathering information for a client report, reconciling transactions and cross-checking that information is correct. We may be doing this work ourselves, or tasking one of our team to do it. Whatever the approach, it takes up time that could be better spent elsewhere.
Automating these tasks frees time. Time that can be spent doing more profitable work, or taking on more clients, or maybe allowing us to leave on time today.